Comedic Skit to Promote a Cause
The French equivalent of the Environmental Protection Agency--Ministère de l'environment, de l'énergie et de la mer--created an interesting PSA in 2016. Their goal was to reduce the amount of food…
Giant is Turning Customers into Advocates
Based on what I've heard from everyone I know who shops at Giant, the Giant-Shell partnership is a success. Giant gets more traffic because customers know that every dollar spent…