Super Bowl Ads Top 5
As per tradition, every year, I take a look at the Super Bowls ads and note the ones that were the best in my opinion. Here is my selection for…
Entity Sentiment of Super Bowl Ads
As promised about a month ago, I took some time to run an entity sentiment analysis. To make it more presentable, I made a quick community management dashboard to give…
Tencent is Revolutionizing Movie Product Placement
Recently, I heard that a company is creating AI technology that would have the capabilities of placing ads on pretty much any surface in a movie. The company in question…
Differing Reactions over Similar Subject Matter
Recently, I saw two ads by two completely different companies played in different parts of the world that both focused on the loss of a parent. What's interesting is that…
Android Pay and Multi-Channel Marketing
The Marketing Campaign Discover recently launched a marketing campaign to entice its customers to start using Android Pay. I think that this marketing email is effective because by seeing Discover,…
Coca-Cola Juice Brands
From Coca-Cola's website: "Minute Maid has been making juice for more than 60 years and has a heritage of nutrition, innovation, and quality. In 1945, the U.S. Army ordered 500,000…
Make it Happn
What is great about this ad is that it answers the “why?” It tells the target market, otherwise known as the hopeless romantics, that they should care if they want…