CVS and Target Alliance
Target is one of those stores that allow customers to do one stop shopping. You need a table? Come to Target! It's your son's birthday and you need to get…
Is Facebook trying to become Snapchat?
Whether a fad or a trend, social media typically suffers the safe fate. Beginning with AOL Instant Messenger and MySpace, social media platforms experience an initial burst of popularity. Once…
Cheerios #BeHeartHealthy
About a year ago, Cheerios came out with an ad that was so simple yet so impactful on many levels. At first glance, the viewer sees a mother and daughter…
Nutella Repurposed
A very short and simple post right before the Holiday season. I saw this Nutella jar in the supermarket as I was doing my weekly shopping and thought this very…
Health Conscious CVS Pharmacy
From MinuteClinics to No More Smokes With the creation of the MinuteClinic at CVS Pharmacy in the early 2000s, it's clear that the company is trying to position itself as…
Netflix Offline Access: Why now?
We said "no" but now we change our minds Two years ago, Netflix completely shut down the idea of offering offline shows and movies. So why offer it now? I…
Instagram Stories now with Links?
Social media is clearly becoming the future of marketing. With the creation of stories, Snapchat and Instagram are ideal locations to gain brand awareness. Until recently, it didn't really go…
AMC entices fans with Star Wars posters
With the advent of streaming services and the drastic increase in movie ticket prices, movie theaters are struggling to keep their doors open. AMC though has found a way to…
Disney in Billa during the Holidays
'Tis the season to bombard customers with brand reminder campaigns. Especially if they are customers with kids. Christmas season is the best time to try to sell frivolous products to…
Time for a Samsung Rebrand?
With the two Galaxy Note 7 recalls, there have been rumors that the South Korean technology company will be abandoning the Note brand all together. If not done correctly, this…