Marketer’s Moral Responsibility

Beyond concerns over privacy and psychological influencing, marketers are forced to walk the tight line between funny and insensitive advertisements. As I discussed last week, in this technological age, consumers have no issues calling out companies that have put out a distasteful advertisement. Should marketers do more though? Should they…

Smart Home: New Regulations?

Philip DeFranco brought up the new Burger King commercial on his show tonight. This new Burger Kind commercial engages Google Home, a smart home device, and is stirring up all sorts of reactions. Internet trolls edited the Burger King description on Wikipedia to say the patties include rat meat and…